Cookie Policy

Effective Date: 01 February 2026

This Cookie Policy explains how Impactly ("we," "us," or "our") uses cookies on our website www.impactly.eu (the "Website"). We are committed to protecting your privacy and ensuring transparency in how we use cookies.

1. What are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, smartphone) when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

2. Cookies We Use and Why

We use a limited number of cookies on our Website. These are categorized below based on their purpose and legal basis for use:

Strictly Necessary Cookies

These cookies are essential for the basic operation of our Website. They do not require your prior consent and cannot be disabled in our systems.

• Purpose: To store and remember your cookie consent preferences and to enable core website functionality such as language selection.
• Duration: Up to 1 year.

Analytics Cookies

Subject to your explicit consent, we use analytics cookies to understand how visitors interact with our Website and to improve our content and user experience.

• Cookie: Google Analytics 4 (GA4)
• Description and Purpose: We use Google Analytics 4 to collect anonymized, aggregated information about how visitors use our Website, such as which pages are visited, how long visitors spend on the site, and how they arrived. This helps us understand visitor behaviour and improve our Website.
• Data Processing: For visitors located in the EU, GA4 automatically collects and initially processes data through servers located within the EU. IP addresses are used solely to determine approximate location (city, country level) and are then immediately discarded on EU servers before any measurement data is forwarded to Google's analytics infrastructure. No full IP addresses are stored or transferred outside the EU.
• Use: These cookies will only be placed and used if you provide your consent via our cookie banner.
• Duration: Up to 2 years (_ga cookie); up to 24 hours (_ga_[container-id] cookie).

3. Managing Cookies

• Strictly Necessary Cookies: As these cookies are essential for the operation of our Website, they do not require prior consent. You can control and/or delete cookies through your browser settings, but please note that disabling these cookies may affect the functionality of the Website.
• Analytics Cookies: You will be presented with a cookie banner on your first visit, where you can accept or decline analytics cookies. You can change your preference at any time by using the cookie settings accessible from the Website.

4. No Marketing or Tracking Cookies

We do not use any marketing, advertising, or cross-site tracking cookies on our Website.

5. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We encourage you to review this policy periodically to stay informed about our use of cookies.

6. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us at:

Impactly OÜ (registry code: 16149537)
Looduse 1, 76901 Tabasalu, Estonia
Email: info@impactly.eu